Emolyne
Emolyne, a burgeoning lipstick industry player seeking to establish a strong online presence.
Objective
Develop a compelling product branding and a user-friendly website for Emolyne to showcase their premium lipstick range and enhance their online presence.
![Emolyne Lipstick Case2 Emolyne Lipstick Case2](https://rhics.io/wp-content/uploads/2023/08/Emolyne-Lipstick-Case2-scaled-286x573.jpg)
![Emolyne Brochure Design Version3 Emolyne Brochure Design Version3](https://rhics.io/wp-content/uploads/2023/08/Emolyne-Brochure-Design-Version3-286x573.jpg)
![EMOLYNE GIFT CARD 1 EMOLYNE GIFT CARD 1](https://rhics.io/wp-content/uploads/2023/08/EMOLYNE-GIFT-CARD-1-286x573.jpg)
![PRODUCT PRODUCT](https://rhics.io/wp-content/uploads/2023/08/PRODUCT-286x573.png)
Case Study 1:
Crafting a Memorable Brand Identity
The Problem
Emolyne needed a brand identity that would set them apart in a highly competitive market. The challenge was to create a brand that communicated elegance, quality, and innovation while reflecting their unique approach to lipstick manufacturing.
![Emolyne Ramlov Logo2](https://rhics.io/wp-content/uploads/2023/08/Emolyne-Ramlov-Logo2-scaled.jpg)
Our Approach:
We conducted in-depth market research to understand the target audience, competitors, and industry trends. We then developed a brand strategy centered around the core values of Emolyne
The Result:
Emolyne’s new brand identity, including a refined logo, color scheme, and typography, elevated their position in the market. The brand now resonates with their target audience and communicates the essence of their high-quality lipstick products.
![Elogo2 Elogo2](https://rhics.io/wp-content/uploads/2023/08/Elogo2-scaled-1200x1500.jpg)
![Elogo3 Elogo3](https://rhics.io/wp-content/uploads/2023/08/Elogo3-scaled-1200x1500.jpg)
![Elogo2a Elogo2a](https://rhics.io/wp-content/uploads/2023/08/Elogo2a-scaled-1200x1500.jpg)
Case Study 2:
Designing a Stunning Website
The Problem
Emolyne lacked a robust online presence, and their existing website was outdated, making it challenging to showcase their extensive lipstick range effectively.
![Emolyne Banner9 Emolyne Banner9](https://rhics.io/wp-content/uploads/2023/08/Emolyne-Banner9-scaled-1920x1009.jpg)
Our Approach:
We designed and developed a user-friendly and visually appealing website for Emolyne. We created a structure that categorizes their lipstick products by color, finish, and special collections. This enables easy navigation and seamless user experience.
The Result:
Emolyne’s new website presents their products beautifully, driving increased user engagement and sales. The website now serves as an effective sales channel, promoting Emolyne’s products to a global audience.