DIGITAL STRATEGY
The Credit Union Innovation Framework
Creating a Digital Credit Union for members of the Future
Today, the average credit union member is always connected with technology – emails, social media, what’s app, search engines, mobile apps, websites, smart watches and wearables etc.
“Credit unions must innovate on the same digital platforms utilised daily by their members to create and deliver more value to them.”
Credit unions must move away from simply offering the traditional loans and savings products, leverage on emerging technology or face being disrupted by new players offering dynamic value proposition powered by technology and platform business models.